Orbit Jewelry

Samsung Sponser Project

Create Date / 2024 Summer

Duration / 14 weeks

Software / Blender, Keyshot, Solidworks, PhotoShop, Illustrator

Focus / Branding, Research, Form development

Design Proposal

Develop ideal compelling Collaboration between Samsung and Courrèges that resonate, engage and connect Gen-Z demographics.

Niche vs Classic

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Niche vs Classic .

Space Age

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Design Direction

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Space Age . Design Direction .

Early stage prototyping process to test comfortability and form factor

3D printing Mockup

Orbit Ear Cuff

Integrates Galaxy Buds with Samsung’s Bixby

Non-intrusive design enable all day comfort as a jewelry piece.

Orbit Bracelet

Transforming the Samsung Galaxy Watch into a daily wearable bracelet piece.

Additional NFC allows users to change their galaxy mobile system to Courrèges collaboration space age theme.

Orbit Ring

Reimagine the Samsung ring as a bold, two-finger design that seamlessly combines style with functionality, creating a statement piece that stands out.

Integrates with Samsung's health tracking technology, monitoring fitness activities, sleep patterns, heart rate, body temperature, menstrual cycle and other health metrics.

UI Design

Minimalistic . Sleek . Futuristic . Organic

Unboxing Experience

Space-aged jewelry box & handbag design

Applications

Samsung x Courrèges Pop-up Boutique

Product Design / Yvonne Rong

Graphics Design / Haley Oh

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